The Application of the Correspondent Inference Theory (Attribution theory) in the Behavior of Investors with a Quasi-Empirical Approach

Document Type : Research Paper

Authors

1 Associate Professor of Accounting, Ferdowsi University of Mashhad, Faculty of Administrative and Economic Sciences, Accounting Department

2 Ph.D student of accounting in Ferdowsi University of Mashhad

3 Ph.D. Student

Abstract

In this research, the individual's response to the outcome of his behavior (investment in the stock market) is measured in the form of the corresponding inference theory (Attribution theory), In fact, this theory considers that what factors do people attribute to the outcome of their behavior (investment in the virtual stock market). This assessment was carried out in a quasi-experimental way on a number of people who were alike in terms of knowledge of investing in the exchange, in three steps. The results indicate that when people get negative returns, they attribute it to external factors; and, conversely, when they achieve positive returns, they attribute the result to their intrinsic qualities. These two results are in fact consistent with the concept of the theory of the corresponding inference (Attribution theory), and in some way, confirm this theory in practice.

Keywords


Agrawal, D. , Singhal, T. , & Swarup, K. S. (2016). Role of Herding Behavior in Influencing Investor Decision Making in India. Indian Journal of Research in Capital Markets, 3 (4) , 43-48. ‏
Amirshahi, M. , Shirazi, M. , & Seeyahteeri, V. (2007) Identifying and Prioritizing Factors Affecting the Investors' Decision in Tehran Stock Exchange, Iranian Journal of Management Sciences, 2 (8) , 159-179. (in Persian)
Bello, A. , Smolarski, J. , Soydemir, G. , & Acevedo, L. (2017). Investor behavior: hedge fund returns and strategies. Review of Behavioral Finance, 9 (1) , 14-42. ‏
Berkowitz, L. (1965). The concept of aggressive drive: Some additional considerations. In Advances in experimental social psychology (Vol. 2, pp. 301-329). Academic Press. ‏
Chadee, D. (2011). Theories in Social Psychology, Wiley-Blackwell.
Cheraghi, G. , Omidi, G. , & Moradian, C. (2013). Behavioral factors affecting on investors’ decision-making process in Tehran stock exchange. 2nd. International Conference on Management, Entrepreneurship, and Economic Development, Iran, Qom, Payam Noor University. (in Persian)
Clark-Murphy, M. , & Soutar, G. N. (2004). What individual investors value: Some Australian evidence. Journal of Economic Psychology, 25 (4) , 539-555. ‏
Dahlquist, M. , Martinez, J. V. , & Söderlind, P. (2016). Individual investor activity and performance. The Review of Financial Studies, 30 (3) , 866-899. ‏
Danayee, M. (2014). Resource of fundamental error in attribution. www. pajoohe. ir (in Persian)
DeLamater, J. D. , & Myers, D. J. (2011). Social Psychology (7th ed.). Wadsworth Publishing, Cengage Learning.
Fiske, S. T. , & Taylor, S. E. (1991). Social cognition (2nd ed.). New York: McGraw-Hill
Heider, F. (1958). The Psychology of Interpersonal Relations. New York: Wiley.
Islamoğlu, M. , Apan, M. , & Ayvali, A. (2015). Determination of factors affecting individual investor behaviours: A study on bankers. International Journal of Economics and Financial Issues, 5 (2) , 531-543. ‏
Jagongo, A. O. , & Mutswenje, V. S. (2014). A survey of the factors influencing investment decisions: the case of individual investors at the NSE. ‏
Jones, E. E. , & Davis, K. E. (1965) From acts to dispositions: the attribution process in social psychology, Advances in experimental social psychology, 2, 219-266.
Karimi, Y. (2005). Social Psychology. Arasbaran Publications. (in Persian)
Khademi Gerashi, M. , & Ghazizadeh, M. (2007). Investigation of factors affecting on stock holders’ decision making in Tehran stock exchange based on structural equation model. Daneshvar Raftar, 14 (23) , 1-12. (in Persian)
Kwan, B. M. , Bryan, A. D. , & Sheeran, P. (2018). The dynamics of success and failure: How post-behaviour evaluations relate to subsequent exercise intentions and behaviour. Psychology & health, 33 (7) , 888-905. ‏
Lodhi, S. (2014). Factors influencing individual investor behaviour: An empirical study of city Karachi. Journal of Business and Management, 16 (2) , 68-76. ‏
Marzouk, W. G. (2017). The Role of Cognitive and Affective Corporate Reputation in Investor Behavior: An Empirical Investigation in Egyptian Stock Exchange Market. Journal of Research in Marketing, 6 (3) , 485-509. ‏
McFarland, C. , & Ross, M. (1982). Impact of causal attributions on affective reactions to success and failure. Journal of Personality and Social Psychology, 43 (5) , 937. ‏
McLeod, S. A. (2010). Attribution theory. Simply Psychology.
Melli Bank (2010). Factors affecting on investment in Tehran stock exchange. News and educational magazine of Melli bank, 164, 21-26. (in Persian)
Merikas, A. A. , Merikas, A. G. , Vozikis, G. S. , & Prasad, D. (2004). Economic factors and individual investor behavior: The case of the Greek stock exchange. Journal of Applied Business Research (JABR) , 20 (4) , 93-98. ‏
Moskowitz, G. B. , & Olcaysoy Okten, I. (2016). Spontaneous goal inference (SGI). Social and Personality Psychology Compass, 10 (1) , 64-80. ‏
Myers, D. G. (2011). Exploring Social Psychology. (6th ed.). McGraw-Hill.
Nagy, R. A. , & Obenberger, R. W. (1994). Factors influencing individual investor behavior. Financial Analysts Journal, 50 (4) , 63-68. ‏
Nyamute, W. , Oloko, M. , & Lishenga, J. (2017). The Relationship between Investor Behavior and Portfolio Performance at the Nairobi Securities Exchange. ‏
Parmitasari, R. D. A. , Hamzah, D. , Alam, S. , & Laba, A. R. (2018). Analysis of Ethics and Investor Behavior and Its Impact on Financial Satisfaction of Capital Market Investors. Scienctific Research Journal (SCIRJ) , 6 (1) , 51-69. ‏
Saedi, R. , & Mokhtarian, O. (2009) , An investigation on effective factors on investment decision-making in Tehran exchange market. Quarterly Financial Accounting, 1 (3) , 147-168. (in Persian)
Scott, William R. (2012). Accounting Theory (6th rd.). Pearson Canada Inc.
Shah, M. S. , & Dalvadi, Y. (2016). An Empirical Study on Factors Governing Investment of Individual Investor in Equity. We'Ken-International Journal of Basic and Applied Sciences, 1 (3) , 94-101. ‏
Valle, V. A. , & Frieze, I. H. (1976). Stability of causal attributions as a mediator in changing expectations for success. Journal of Personality and Social Psychology, 33 (5) , 579. ‏
Yuniningsih, Y. , Widodo, S. , & Wajdi, M. B. N. (2017). An analysis of Decision Making in the Stock Investment. Economic. Journal of Economic and Islamic Law, 8 (2) , 122-128.